Marketing Through My Lens

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Hello, my name is Lisseth Miranda, a lifelong learner with a passion for understanding why people connect with certain brands. I love diving into real customer stories and exploring social media trends to see what truly resonates. More than anything, I want to feel connected to my audience, understand their point of view, and make marketing and social media a little more fun for everyone.

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  • Before Social Media Took Off: The Rise and Legacy of Orkut

    Introduction: Remembering a Digital Pioneer Orkut, launched by Google in 2004, was one of the pioneering social media platforms that illustrated the potential of online communities. It gained immense popularity particularly in Brazil and India, becoming the main digital hub for millions of users in those regions. Although Orkut was officially shut down in 2014,…

  • Smiles, Support, and Survival: Why Breast Cancer Memes Matter

    When we think of breast cancer, our minds usually jump straight to the scary parts, but the truth is, the experience isn’t only heavy. People have found creative ways to bring a little brightness into the journey, and memes are one of the most unexpected (and honestly, funniest) tools out there. Breast cancer memes turn…

  • Life Isn’t Fragile, Your Glasses Shouldn’t Be Either

    The eyewear world has never been known for being simple or exciting, but Warby Parker managed to change that by reimagining what buying glasses could feel like. Instead of the usual overwhelming displays, high prices, and rushed decisions, they introduced a model built around ease, transparency, and genuine customer connection. What makes their story so…